When the Deloitte Review assignment to photograph Sidewalk Labs CEO Dan Doctoroff landed, we knew up front that access to Dan would be a challenge. Like most people whose resume includes titles such as Deputy mayor of NYC, and former CEO and Director of Bloomberg LP, Dan’s time is highly managed. Not surprisingly, we were granted 30 minutes with Doctoroff at his Sidewalk Labs office in the glistening new 10 Hudson Yards high rise located in Chelsea.
Sidelwalk labs is reimagining how technology can impact the way we live in cities. It was critical to me that we found a way to portray Dan as a visionary, boldly paving the way to a new future in city living. The real challenge for us was how do we connect Dan to the city while being confined in an office, a situation made worse by the fact that the partially finished building’s windows were recently installed and streaked with dirt and grime. The solution – clamp on 3 stops of ND, crank open the aperture and let a shallow depth of field blur the widows for a background plate, then massage in a dreamy sky from my recent honeymoon in Tanzania.
Earlier this year Virginia Marshall, editor of Adventure Kayak Magazine approached me to use one of my images of Kiliii Fish. So I thought this would be a great opportunity to reflect on how these images came to life!
Kiliii Fish is just one of those people who when you meet for the first time you instantly want to know more about. He has a frenetic and thoughtful presence, and a wealth of knowledge to share about all things outdoors. Combine that our mutual love of being on the water and photography and we hit it off from the start.
“Skin on frame kayak builder, photographer, filmmaker, expedition kayaker, climber, musician, wilderness survival instructor, and primitive skills guide — if we had to put a label on Kiliii Fish, it might be outdoor adventure Renaissance man.” – Adventure Kayak
My approach to creating images always starts with a clear vision of what I want to create; and these images were burned into my mind’s retina long before any shutters clicked. Crafting that mental image and deconstructing it’s visual language is personally the most enjoyable part of the process. Getting down to the details of realizing that vision, is where the work starts.
These images were shot at Ruby Beach on the west coast of Washington State. From the beginning I knew I wanted to use the stunning Sea Stacks of the Washington Coast as a backdrop and to give context to the images. That presented a number of logistical challenges. I chose to shoot the images at a time when a low-tide would give the sea stacks the most dramatic impact. Finding a suitable shoot day when that low-tide would coincide with soft evening light was the key to pulling the whole image together.
You can view the entire digital edition of the magazine online here: